This campaign with SACLA aimed to boost sales and strengthen brand affinity by encouraging multi-sauce purchases through added-value content.

The strategy combined consistent key visuals with promo messaging and a balanced mix of product highlights, recipe inspiration, and lifestyle storytelling.

We focused on vegetarian recipes and aligned with local fasting trends, driving both awareness and conversion across digital platforms achieving over 219,390 impressions and 91,452 reach, and 6,542 post engagement.