We repositioned Filippo Berio from an olive oil brand to a Mediterranean kitchen expert through a digital campaign that tapped into Mauritius’s growing appetite for convenient, authentic meals.

We produced engaging visuals and partnered with local influencers to produce content that drove strong awareness and trial of the sauces range. This campaign generated over 1,238,944 impressions, 260,350 reach and 107,973 post engagement across platforms.